Through the looking glass…
You know you need financial advice and have heard the term ‘independent financial adviser’ bandied around. It’s probably what you entered into the search engine that landed you on our site. But how does an ‘Independent Financial Adviser’ differ from just a plain old ‘Financial Adviser?’ And more importantly… what’s the difference in the advice they can offer you?
Well, firstly, the term ‘financial adviser’ is a bit of an umbrella phrase for the different types of financial adviser out there. The term ‘Independent Financial Adviser’ (commonly abbreviated to just IFA) simply refers to one of the types that sit under that umbrella.
So… what makes an ‘Independent Financial Adviser’ independent?
The ‘Independent’ prefix simply refers to the way we (as IFAs) operate. We are not ‘tied’ to specifically recommending products offered by any one firm. Instead, we are free to provide advice on all available products across the market. This means that we have no self-serving interest in the products or procider we recommend. We simply select what is right for you and your own personal circumstance.
Our focus is solely on choosing the best products out there for ‘you.’ As such, you can (and should!) expect truly unbiased advice from an Independent Financial Adviser that you might not necessarily get elsewhere.
(shhh! it’s on us!)
Authorised and Regulated by the Financial Conduct Authority. Registered in England company number 6597644